Explore the work
Amazon Web Services employs the imagery of building blocks as a visual metaphor to represent the company's history and narrative. This is a compilation of my design work that has embraced and evolved with the new brand aesthetic over time.
2018
2019
2020
2021
2022
2023
2024
Template design
Color sets
The AWS brand features four primary color sets. Each layer in the design includes one of these color sets, allowing users to easily modify colors by toggling layer visibility on and off.
Editable graphics
This layer configuration enables users to effortlessly update macro icons, photos, and patterns, without disrupting the gradient color scheme.
Link together
All graphics are linked within the InDesign master pages, allowing for simple drag-and-drop actions to update page layouts as needed.
AWS Partner Network
AWS supports APN partners in creating campaign materials for their AWS-based businesses. This includes ebooks, infographics, solution briefs, and more, all designed to align with the individual branding of APN partners.
Partner Ready Campaign explainer animation
This animation is designed to introduce the Partner Ready Campaign service to AWS partners, with the challenge being to find a visually appealing method to present statistics and user demos.
Developer Center website redesign
Dark and light mode
The AWS Developer Center homepage features two theme modes.
Visual unity
A clean and straightforward design style enables the visual unification of numerous pages, each with varying content.
